1. Budweiser – “Fellowship” – 2013
You can’t have a Super Bowl without a Budweiser Clydesdale ad, and following a couple of years after slipping from the top spot of most touching, most effective, and most watched advertisements of all time, Budweiser returned with a retaliation.
And despite everything we can’t watch this baby horse (only seven days old during shooting) through youth – just to join Budweiser’s trademark troupe and later rejoin with his owner in downtown Chicago – without tearing up. Indeed, even the following year’s ad achieved the same recogniton and changed the entire commercial scene indefinitley.